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| The premium prices paid for specialist
coffees will help reduce rural poverty. |
Coffee has been
Rwandas big success story of recent
years, and offers the prospect of a promising
future for the countrys half a million
smallholder coffee growers and their families.
Rwanda has
near-perfect growing conditions for the
production of Robusta and Arabica coffees.
Most of the coffee the country exports is
semi-washed. Specialty, or fully-
washed coffee currently represents
only a small proportion, but the growing
market for gourmet coffees, especially in
the United States, is now being targeted.
Coffee from
Rwanda is already selling well at shops
throughout the United States. The best-known
type from Rwanda is Maraba Arabica Bourbon,
renowned for its deep flavor.
With the governments
support, the USAID-funded project Partnership
to Enhance Agriculture in Rwanda through
Linkages (PEARL) has helped thousands of
Rwandan smallholders, many of them genocide
widows, to organize themselves into cooperatives.
Community coffee-washing stations have been
established, where the coffee cherries are
hand-sorted, washed, and dried to produce
high quality coffee. Income for the cooperatives
is rising fast; from $650,000 in 2004 it
is expected to reach $3 million in 2006.
Alain Vigneron,
Managing Director of Rwandex,
Rwandas biggest coffee producer and
exporter, is confident that Rwanda will
be recognized as the source of some of the
worlds best coffee.
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ALAIN VIGNERON
Managing Director of Rwandex |
Our vision
is that in the future people will buy high
quality Rwandan coffee in the same way that
they currently purchase Jamaican Blue Mountain
Coffee, he says. We started
to commercialize the Thousand Hills brand
at the end of last year.
Rwandex, which
accounts for up to 60 percent of Rwandas
coffee exports, is working hard to increase
its production of fully-washed coffee, and
has plans to establish more washing stations
along Lake Kivu. This is where you
find the best coffee in Rwanda, says
Mr. Vigneron. There are also plans to extend
Rwandexs factory at Gisenyi.
In addition
to promoting gourmet coffee, Rwandex is
also concerned that its semi-washed coffee
has maximum appeal. When we export
semi-washed coffee, we want to ensure that
it is a very high quality product,
Mr. Vigneron says.
Founded in
1967, Rwandex exports coffee to Europe,
the United States and Asia. At the time
of going to press, the company was in the
final stages of privatization, with the
government selling its 51% shareholding
to private investors.
Rwandex is
also very conscious of its role in promoting
the image of Rwanda abroad as an ecotourism
haven. One of its most significant gestures
is the adoption of a young gorilla
named Itetero. For every kilo of Thousands
Hills coffee sold, Rwandex donates one U.S.
dollar to the Office for the Promotion of
Tourism and National Parks (ORTPN), for
their efforts in the conservation of the
gorillas population.
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