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| Mhamed Ibnabdeljalil Director
of Worldwide Sales & Marketing of OCP |
What
is the overall investment climate like right
now in Morocco?
After its independence in 1956, Morocco
chose the liberalized economic path and
has, ever since, been slowly but diligently
liberalizing its economy. We are starting
to see many sectors in Morocco becoming
more liberalized or privatised: telecom,
banking, transportation, infrastructures
and roads. This is creating a very healthy
and dynamic competitive environment for
growth.
Morocco today has a stable multi-party political
system and very stable economic environment
positioning it as a major foreign direct
investment destination.
How
do you see the current phosphates market?
We believe that the market today is driven
not only by an increase in global demand,
but also by a tight supply due to years
of underinvestment. Phosphates is a very
cyclical market that responds mainly to
the dynamics of supply and demand. At some
point, and this is typical of most commodities
sectors, new supply will come in and the
market will go down if it changes the supply/demand
balance. But the market will remain cyclical.
There is talk today of different dynamics
in the market, such as biofuels, eating
habits of China and India, but I dont
believe that they will get rid of the traditional
market cycle.
What are the strengths of OCPs
products and of Morocco?
The main strength of our country is its
natural phosphate reserves; some call it
a geological scandal. It essentially
has around 70% of the phosphate reserves
in the world. Moroccos identified
phosphate reserves are estimated at around
110 billion tons. To put this in perspective,
the current mineable reserves are around
five billion tons, which gives us about
170 years at current production rate.
Phosphate however is a very widespread resource
across the world, so you could then ask
the question: whats the big deal with
Morocco? Well it turns out that most of
Moroccos phosphate reserves are less
than 100 miles from major ports, resulting
a significant logistic gain.
One of the biggest advantages of OCP is
that we have the best cost position in the
business. And if you look at the phosphate
industry, its all about cost. Another
major OCP advantage is the ability to serve
customers with large volume requirements
(more than one million tonnes per year);
very few phosphate suppliers can reliably
do this over the long term.
What
are your investment priorities to consolidate
your position as market leader in the future?
Our investments are centered on several
axes: firstly, improve OCPs cost position
(both in production and logistics). Secondly,
increase production capacity to better serve
our customers in the future, and thirdly
to reduce any impact on the environment.
For example, one of our major strategic
projects under study is the construction
of the slurry pipeline to transport rock
phosphate from the Khouribga mine to Jorf
Lasfar chemical plant for further processing
or to port for export. That project is slated
to significantly reduce the land transport
cost but will also have a significant positive
environmental impact with the saving of
about one million cubic meters of water
per year.
We have also launched a major increase in
our mining capacity that will accompany
our chemical capacity expansion. In the
past we have relied on organic growth as
well as through joint ventures for expanding
our chemical capacity. As we look to the
future, we are also going to encourage direct
foreign investment by our customers and
partners in Jorf. We are now talking about
the Jorf Phosphate Hub (JPH) as a plug-and-play
chemical platform where plants can be added
seamlessly with JPH providing the critical
infrastructure and services needed to run
a very cost effective plant.
To
what extent is OCP an environmentally friendly
company?
We take the environmental question very
seriously. As part of our new strategy,
the environment will take centre stage.
We are in the process of crafting an environmental
strategy that will position OCP as one of
the most environment-friendly company in
the phosphate sector. Actually we have already
kicked-off several projects with a significant
environmentally positive impact. For example,
OCP is now completing a carbon management
strategy and will annually publish the carbon
footprint of its products.
What
challenges lie ahead for OCP and the economy?
We have initiated a restructuring plan at
all levels which will position OCP for success.
Though we are very bullish about OCPs
prospects for success, the challenges are
many and the road ahead will not be easy.
We have recognized this have incorporated
it in our thinking as put in place the new
structures and procedures We know that its
a challenge, but failure is not an option
given the significant position OCP holds
in the Moroccan economy.
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